Chris Morocco, CEO

Chris is a consumer brand builder and early/growth stage CEO that directed three successful exits. As former President of Raving Brands (Emerging Brand Portfolio), he has over 15 years of licensing experience along with a collegiate athletic background. Prior to leading the acquisition of Alta Gracia, Chris spent the last five years in early stage ventures in social media and e-commerce.

Rebecca Holderread, CFO/COO

Rebecca is a C-Level operation and financial executive with extensive experience in supply chain, manufacturing, operations and turnarounds. She has 30+ years of strategic planning, operational improvement, and management consultant experience including leadership roles in multiple industries. Past companies include RJR Nabisco, Progressive Insurance, major restaurant brands (Denny's, Hardees', Quincy's), Tillster, and early stage/growth companies.

Luz Adriana Baez Taveras, Plant Manager

Working with Alta Gracia since 2010, Luz is an experienced manager with a background in logistics management and administration. She has over 15 years of specific experience in the Dominican apparel industry, working in the past with BJ&B and Esso Standard Oil.

Tom Lamb, Executive Chairman

Tom is a former CEO & COO of a +1BN revenue B2C and B2B company, with over 35 years of experience in manufacturing operations. Tom also served as operating advisor for PE firms for middle market companies, including consumer sporting goods and apparel lines.

Gina Dubiel, Director of Merchandising

Gina is the former Head of Merchandising and Production Coordinator for Starter Sportswear where she led the conception and merchandising of multiple product lines, including the Starter Pro Collection & 1996 US Olympic Line. She has over 25 years of experience in licensed apparel with proven expertise in design, merchandising, and product management. She has worked with licensed apparel brands such as Russell Athletic, Majestic, Boxercraft, Adams Headwear, and LAT.